PANDORA LAUNCH A NEW LIMITED-EDITION CHARM IN SUPPORT OF UNICEF GIVING YOUNG VOICES THE CHANCE TO THRIVE
In honour of World Children’s Day on 20th November, the new limited-edition Pandora for UNICEF Blooming Flower Double Dangle Charm launches this month as part of Pandora’s long-standing partnership with UNICEF.
15€ from every Charm for change that is purchased will be donated to UNICEF’s programmes around the world, giving children the chance to thrive and helping cultivate a world where children flourish with hopes of a brighter future.
Crafted in the shape of a flower and engraved with the words “learn, grow, love”, the new limited-edition dangle charm has been designed to represent how even in the most unlikely surroundings, flowers can still grow tall and strong. Given the right time, care and opportunity, everyone can bloom to their full potential. Speaking to our head designers, Francesco Terzo and A. Filippo Ficarelli, comment “since we are supporting young people through their education, the flower represent what all of us can do to help a child blossom to their full potential. “Blossoming” is a significant word for this design because it’s inspired by blossoming through adversity.”
survives but thrives.
Globally, 22% of young people aged 15–24 years are neither in employment, education, or training, 68% of whom are girls and young women. Through Charms for change, Pandora supports UNICEF programmes for education, gender equality, rights awareness, personal empowerment, and civic engagement, and has proudly done so since 2019. Collectively, Pandora has supported children all over the world in getting the education they deserve and access to a brighter future and with the purchase of one Pandora for UNICEF charm, UNICEF will, for example, be able to buy 6 school bags, 500 pencils, or 10 exercise books for the classroom.
Through the Charms for change, Pandora fans can unite to empower children everywhere to pursue their passions and fulfill their potential. Wear your support on World Children’s Day with Charms for change and help UNICEF to ensure every child not only survives but thrives.
Join the conversation and show support:
PandoraforUNICEF with #Charmsforchange
The Charms for change Flower Dangle Charm retails for 59€ and is available worldwide from now until January 2nd, 2023. To view the full collection and high-res images click here.
Find more information on Charms for change here: www.pandora.net/ universe/pandora-for-unicef/
PandoraforUNICEF #Charmsforchange.
Local PR contact:
Chanelle Mac Allister