Johannesburg, Award winning rapper and entrepreneur AKA launched his exclusive mobile app – The AKA Beam World App – at The Pivot Monte Casino in Johannesburg. The gamechanger App, in partnership between Vodacom, AKA’s own BEAM digital’s team and Upstream, is an exciting new platform which will reveal personal and never-before-seen content to AKA’s fans, allowing unprecedented access into the life of one of the country’s most high profile entertainers.
“It is evident that AKA is loved and followed by many people, and there’s huge appetite for news around him – news beyond him as a hip pop artist. Many are curious to find out what he’s up to on a daily basis. This exclusive one-stop-shop media rich platform, powered by Vodacom, will give subscribing customers access to his lifestyle from their mobile devices – anywhere, anytime,” says Abey Mokgwatsane – Managing Executive: Brand & Comms, Vodacom South Africa.
“We’ve noticed that customers are gravitating towards digital and social platforms for instant content. Instead of them searching through all types of social media feeds, this App filters and delivers just what they are looking for. As an agile brand, we responded by launching a portal that brings AKA exclusive content to fans who are on SA’s best network,” Mokgwatsane concluded.
The AKA Beam World App will not only pull content from every corner of the artist’s life, but will also tap into the deep crux of his world, giving fans breaking-news, behind-the-scenes, first-to-know endorsements, special sneak peaks, full streaming of all tracks, video drops, live performances and life on the road. Users can also get up close and personal with AKA’s “ask Kiernan anything” (AkA) where Mr Forbes himself will give answers to his fans’ most burning questions.
“This App signifies the culmination of a lot of hard work by myself and my team It’s been a long journey but we’re finally ready and very excited to give the fans a completely new digital experience that brings them into my world”, AKA told us at the App’s launch in Johannesburg last night.
In a grand showing of support, a host of SA’s biggest entertainers and personalities were in attendance to welcome a game changer to the world of artists connecting with their fans.
The AKA Beam World App is available for download on the Play Store for Android devices or the App Store for Apple devices via http://mobile-aka-beamworld.upp.st