Buy Minecraft™ Legends Deluxe Edition, and GAME® Will Plant a Tree for Every Copy Sold!
Basingstoke, UK – April 18, 2023 – GAME®, the UK’s largest entertainment retailer, is teaming up with Microsoft® and doing good for gamers and the planet this April, with the release of the Minecraft™ Legends Deluxe Edition for Xbox® Series X and Xbox® One.
The highly anticipated Minecraft™ Legends Deluxe Edition launches today and for every copy sold through GAME®, from 18th April 2023, through to 24th April 2023, GAME® will plant a tree* via One Tree Planted, a non-profit organisation focused on global reforestation. Whether it’s via the GAME® website or in stores, gamers who purchase the game from now through to April 24th 2023, will have a tree planted on their behalf.
Minecraft™ Legends invites gamers to experience an epic legend from within the Minecraft™ universe, the likes of which have never been seen before! Defend the Overworld from the fierce Piglins, forming alliances with new friends and familiar faces as you challenge your friends or team up together to defend your village and lead your units to destroy your opponents’ settlements. The deluxe edition features 6 additional in-game skins: 1 hero, 4 mounts, and an additional mount skin when it becomes available. Those who pre-order will also receive the GAME® exclusive premium sticker sheet.
Commenting on the promotion, Nick Arran, Managing Director for GAME® said, “As the UK’s largest entertainment retailer, it means a lot to us to be able to team with both Microsoft® and the amazing team at One Tree Planted, to show the good we can do as gamers. Minecraft™ is a franchise that just keeps giving, so it seems only right that we in retail do our fair share of giving also, and we’re committed to doing good for the community, the planet and of course our customers as we hope to be able to plant up to two thousand trees when the game launches later this month.”
Since 2014, One Tree Planted has more than doubled the number of trees planted each year, working with partners across more than 80 countries and planting more than 92.7 million trees to date. One Tree Planted is dedicated to making it easier for both individuals and businesses to give back to the environment, helping in reforestation efforts and creating a healthier climate while protecting biodiversity.
Gamers who wish to support such a tree-mendous promotion, while pocketing one of the hottest games of the year, are encouraged to pre-order the game now via the GAME® website here.
Find out more about One Tree Planted and the excellent work it does here.
*Promotion is limited to 2000 units, allowing GAME® to contribute up to two thousand new trees planted. Promotion runs from 18/4/23 until 24/4/23.
About GAME®
GAME Retail Ltd is a leading gaming and entertainment company, providing a range of gaming, toys, entertainment products and services to its customers. GAME’s UK retail businesses spread across over 250 standalone stores and concessions within Sports Direct and House of Fraser. GAME offer a fully integrated omnichannel reaching more than 18 million consumers across its reward programmes and partner with Belong Gaming Arena’s to provide an unparalleled consumer gaming experience.
About One Tree Planted
One Tree Planted is a 501(c)(3) non-profit on a mission to make it simple for anyone to help the environment by planting trees. Their projects span the globe and are done in partnership with local communities and knowledgeable experts to create an impact for nature, people, and wildlife. Reforestation helps to rebuild forests after fires and floods, provide jobs for social impact, and restore biodiversity. Many projects have overlapping objectives, creating a combination of benefits that contribute to the UN’s Sustainable Development Goals. To learn more, visit onetreeplanted.org.