Themed ‘Wonderland’, Nail World is a one-day event for professional nail techs and salon owners that will be held on 8 May at Twincare International’s head office in Sunninghill, Johannesburg.
The event was conceived to provide a platform on which to develop and grow the South African nail industry. Nail World will also showcase exceptional and avant-garde ideas and concepts about what is possible in the nail industry. In addition to three, 45-minute seminars, the day includes fun-filled activations. Brands participating in Nail World are Artistic Nail Design, IBD, Guinot, Matis and Twincare International’s Screaming Beauty.World-renowned nail art champion, Alisha Rimando, the art director for Artistic Nail Design, will cover the latest trends in nail art, demonstrate new techniques and reveal how to become the best in your field. Two top Artistic educators – Alisha Rimando and Melissa Peters – will conduct intensive training that will cover the chemistry behind Artistic’s highly innovative gel and liquid and powder products.
Part of IBD’s global education team, Allison Baker will be showcasing the latest techniques, focusing on building and sculpting the nails. Baker has been working in Southern Oregon, US, as a licensed technician and salon owner for the past 15 years. Nail World’s third seminar for the day will be presented by Stav Dimitriadis, CEO of Twincare International. He will speak on the future of nails and give tips on how to overcome a fluctuating economy and how to turn your business into a profitable and successful enterprise.
Attendees will learn the ease of gel and acrylic applications and maintenance, as well as tips and tricks for amazing nail art techniques. Rimando is a world-renowned nail art champion and art director for the Artistic brand. With over 20 years of experience, Rimando is recognised as one of the nail industry’s leading experts in training and education. Peters is Artistic’s principle educator and a working nail artist in Chico, California, specialising in sculptured enhancements and soak off gel manicures. She has distinguished herself in the competition arena, both as a Top Gun competitor and competition judge for Nailpro.Admission to Twincare International’s educational two-day event is free along with the purchase of the Rock Hard World Tour Kit.
On a local front, Twincare has chosen three influencers to elevate the Nail World event through social media and media, Melanie Ramjee (well- known socialite and business woman) Rambi Sechero (model) and Chanley Wong (TV presenter) will ensure that the awareness extends beyond being an industry specific event.
All those who purchase the kit are asked to register with their Twincare International sales representative, or with retail manager, Lindzey Turton, on 011 305 1600. Tickets for Nail World are R200 each.
For media interviews and invites please contact Jarred Doyle.