Hi-Tec Open’s New Flagship Store
Hi-Tec, an outdoor footwear, apparel, and accessories retailer since 1974 is expending and growing their footprint within the Pretoria area with the official opening of the new store at the Grove Mall. The store opened it’s doors on Saturday, 8 April 2023 and are conveniently located at Entrance 6 on the Upper Level of the mall.
The Grove Mall store has the new look and feel concept design that aims at bringing the outdoors inside. The interactive station makes customers feel at ease in the outdoor setting and is called the “chill zone”. Informational and aspirational content about our product and technology is played on our beautiful LED screens at the storefront enticing customers to come inside the new store
Sandi Goodwin, Trade Marketing Manager: “The store is perfectly located in the heart of Pretoria bringing beautiful outdoor & active gear to enthusiasts. The refreshing look has been designed to incorporate a range of eco-friendly features that contributes meaningfully to Hi-Tec’s sustainability commitments. Apart from educating our customers about the latest ranges, we at Hi-Tec aim to satisfy their needs for versatility, durability, flexibility and comfort through our selection of apparel, footwear, and accessories, this enables them to have the best customer experiences after leaving our store”.
The store will be rolling out a number of sustainable initiatives in time for Earth Month and will continue to provide quality ranges which include an extensive collection of accessories, outdoor, exploration and active women & men’s gear, the latest puffer jackets and hiking boots for men and women contain recycled polyester made from plastic bottles.
This store opening saw the likes of Kurt Durren, Angelique Gerber and Cindy Swanepoel in attendance.
About Hi-Tec
Hi-Tec is one of the leading brands that create sports apparel, footwear, and accessories for outdoor adventures. Founded in 1974, The brand has grown to become the best outdoor brand for athletes, hikers and outdoor enthusiasts and currently has 10 stores across South Africa. Hi-Tec gained huge popularity for its breakthrough design of footwear that is specifically designed for outdoor sports.